E-mail: mail@heinwillemleeraar.nl
Tel: +31 6 53 14 54 42

International

01

International

In the 20 years that Hein-Willem Leeraar has worked as an agricultural business consultant, he carried out many international assignments and made plenty of study trips. It’s an increasingly small world when it comes to that: Dutch agricultural knowledge and entrepreneurism are highly appreciated abroad.

Feel free to view a choice of international cases below.

For more detailed information or specific questions about a certain subject, don’t hesitate to contact us.

 

If you do what you’ve always done, you’ll get what you’ve always got

02

Agro Reis Academy

Since 2015 Hein-Willem Leeraar is the owner of Agro Reis Academy. Agro Reis Academy organises study tours and excursions for specific groups in the ag and foodbranche.

www.agroreisacademy.nl

03

Countries

Belgie

BELGIUM

I – 2006

SITUATION:
A Belgian agricultural business suffered from financial difficulties. Hein-Willem Leeraar & partners was asked to assess the company’s saleability with the purpose of preparing the business for sale.

Nature of the activities:

  • Making financial analyses
  • Creating a sales memorandum

 

Client:
Private client

BELGIUM

II – 2011 en 2012

SITUATION:
Conducted Study trip

Nature of the activities

 

Client:
Association of agricultural business advisors

vlag brazilie

 

 

 

BRAZIL I

I – 2016

Situation:
Study trip for a group of agricultural entrepeneurs from the Netherlands and Germany.

Nature of the activitities:

  • Visit Dutch consulate in São Paulo, discussion with representatives of Rabobank International and a lawyer office
  • A tour of prominent leading companies in the areas Holambra, Castrolanda, Paraná en Curitiba
  • Orientation on the Brazilian agricultural market
  • Shedding light on the possibilities of emigration and semigration

Client:
Agro Reis Academy

Photo’s:
View photo album

vlag canada

CANADA

I – 2017

SITUATION:
Consultancy assignment to purchase a farm

Nature of the activities:

  • Orientation on the Canadian agricultural market
  • Discussions with Dutch farmers in Canada
  • Conversations with sellers / brokers
  • Visits for sale farms
  • Consulting specialists

 

Client:
Private client

Link online photo album:
Album

 

 

 

CONGO

I – 2016

SITUATION:
Agriterra has asked Hein-Willem Leeraar to contribute to a project for the coffee cooperative AMKA in province South-Kivu in Congo. The goal of this trip was to carry out a so-called assessment study. The process to come to this aid is as follows: 1. Scoping, 2. Assessment report, 3. The business plan.

Hein-Willem was responsible for the Financial Health Check. Hein-Willem traveled together with Agriterra expert Niek Thijssen. Thijssen focused on the administrative part, the Governance Health Check. Agriterra often puts duos together on a project.

Nature of activities:

  • Writing a business plan
  • Visiting coffee plantations
  • Visiting local farmers
  • Understanding the cultivation of coffee (full range)
  • Discussions with the board of the local cooperative about funding

 

Client:
Agriterra

vlag Denemarken

DENMARK

I – 2005

SITUATION:
Study trip for consultants in the Dutch agri-business

 Nature of the activities:

  • Discussion with Danish tax experts
  • Sketching the opportunities and threats of Danish farmers
  • Orientation on the Danish agricultural market
  • Shedding light on the possibilities of emigration and remigration

 

Client:
Association of Agricultural Business Consultants

DENMARK

III – 2017

SITUATION:
Consultancy assignment to purchase a farm

 Nature of the activities:

  • Orientation on the Danish agricultural market
  • Discussions with Dutch farmers in Denmark
  • Conversations with sellers / brokers
  • Visits for sale farms
  • Consulting specialists

 

Client:
Private client

DENMARK

II – 2011

SITUATION:
Market research for re-start corn-under-foil

Nature of the activities:

  • Visit to pig farmer Jan Gram Pedersen
  • Visit to a contractor

 

Client:
Private client

EGYPT

I -2000

Situation:
Study trip of Frisian farmers

Nature of the activities

  • Visit citrus plantation
  • Visits to various dairy farms
  • Visit to seed and tomato growers

 

Client:
Private client

EGYPT

II – 1992 – 2002

Situation:
Consultancy in collaboration with embassy council, market research for investors

Nature of the activities:

  • Providing cattle feeding and cultivation advice to Egyptian dairy farmers and horticulture producers

 

Client:
Private

vlag Engeland

ENGLAND

I – 1998

SITUATION:
Fact finding mission, where the focus was on environmental measures that European farmers in various countries are facing.

Nature of the activities:

  • Environmental measures in the agricultural field translated into the Dutch situation
  • Providing insight into European environmental measures to farmers
  • Orientation on the English agricultural market
  • Many personal meetings with local farmers

 

Client:
European Union

ENGLAND

II – 2010

SITUATION:
Organisation of study trip

Nature of the activities:

  • Visit to Agricultural company that manufactures ethereal (evaporating) oils. Ethereal oils are made from plants and are used for spreading a natural aroma in for example the living room or for using in the bath. These oils are also widely used in healthcare in the form of aromatherapy.
  • Visit to LAMMA, Lincolnshire Agricultural Machinery Manufacturers Association show.

 

Client:
Private client

vlag Ethiopie

 

ETHIOPIA

I – 2014

SITUATION:
Dutch investors are considering an investment in a dairyfarm in Ethiopia. The farm has been redeveloped from 2008 onwards with own resources. It is a leading farm in the Ethiopian dairy sector where farming is practiced according to the state of the art. By means of additional funds the status of vocational training centre must be realised, including a processing unit. Hein-Willem Leeraar & partners is asked to carry out a feasibility study.

Nature of activities

  • Visiting a dairy farm
  • Observing farmpractices
  • judgment of milking techniques, feed rations, composement of the manure, climate in the stable, grazing facilities, sales of milk, supply of the shop
  • Studying financial and technical data of the years before, concerning the farm as well as Ethiopia in general
  • Establishing contacts with companies in the supply chain, within Ethiopia and abroad
  • Discussions with the entrepreneur as well as with her successor, assessing their goals

 

Remarks:
A lot of potential within reach.

Principal:
Private investors in cooperation with PUM Netherlands Senior Experts

Pictures:
Photographer Max Kooijmans took pictures of the trip.

Attachments:

Foreword and Consideration

Report

Hein-Willem Leeraar in OFTV April 12 2014 (minute 25):
http://youtu.be/bFbjk_8l9kc

 

 

vlag Frankrijk

FRANCE

I – 2004

SITUATION:
A Dutch farmer’s son was considering to sell his parents’ Dutch business to start exploiting a campsite in France.

Nature of the activities:

  • Developing a business plan
  • Creating financial analyses
  • Market exploration
  • Complete advice

Comments:
The recommendation not to set up the campsite at the intended location in France was followed; the activity was not carried out because of the high start-up costs and the expected limited revenue.

Client:
Private client

 

vlag Duitsland

GERMANY

I – 2003

SITUATION:
A Dutch farmer’s son was considering to take over a farm in Germany and build a new future. The Netherlands offered too little space for him. The idea was: semigration.

Nature of the activities:

  • Developing a business plan
  • Making financial analyses
  • Market exploration
  • Complete advice

Comments:
Two potential take-over candidates were analyzed and visited. In both cases it was advised to refrain from buying. In the one case because the area was too dry to render sufficient results without high investment costs, and in the second case because the price quoted was not considered in accordance with market conditions.

Client:
Private client

GERMANY

II – 2011

SITUATION:
Visit to farmer of corn-under-foil in the Eifel mountains

Nature of the activities:

  • Cultivation assessment
  • General business visit to research market

 

Client:
Private client

Flag_of_Guinea.svg

GUINEE  (Conakry)

I- 2017

The dairy farm near the capital Conakry has 125 cattle and about 125 acres, enclosed in one block and fenced. There are a number of stables, including 1 new fully modernized stable. A proper section of the land can be irrigated. The company sells milk and yoghurt in the capital at around 20 sales outlets. An analysis of the nature and activities of the company shows that an increase in milk production is required to meet the rising demand. The company is owned by the Minister of Agriculture, Ms. Jacqueline Sultan.

 

Nature of the activities:

  • Multiple visits to the dairy farm
  • Observation of practical conditions
  • Evaluation of activities, such as milking technique, ration, fertility, stalk climate, sales, etc.
  • Creating a SWOT analysis
  • Discussions with the entrepreneur

 

Remarks:
Targets are realistic, there is potential

 

Client:
PUM

 

Photos:
Click here for complete album

Click on a photo below for a selection

vlag ierland

IRELAND

I – 1998

SITUATION:
Fact finding mission, where the focus was on environmental measures that European farmers in various countries are facing.

Nature of activities:

  • Environmental measures in the agricultural field adapted to the Dutch situation
  • Providing Dutch farmers insight into European environmental measures
  • Orientation on the Irish agricultural market
  • Plenty of meetings with local farmers

Client:
European Union

IRELAND

III – 2009

SITUATION:
Contractor wishes to apply Irish cultivation technology to maize in the Netherlands. Set up and implemented instruction programme and fact-finding mission to this end.

Nature of the activities:

  • Catered for negotiations on business aspects
  • Set up an experiment among 5 Frisian farmers

 

Client:
Private

IRELAND

II – 2008

SITUATION:
Organized and guided a study trip for consultants specialized in the agricultural sector.

Nature of the activities:

  • Sketching the opportunities and threats of the Irish farmers
  • Orientation on the Irish agricultural market
  • Many personal meetings with local farmers

 

Client:
Association of Agricultural Business Consultants

IRELAND

IV- 2011

SITUATION:
A group of farmers from the north of the Netherlands visits collegues in Ireland as part of a study trip. All participants participate in the project ‘Maize under film’. Focused on a better profitability of maize cultivation combined with a restriction of the environmental pressure. A few members of the guidance committee also participated in the study trip.

Nature of the activities:

  • Visiting dairy farmers and agricultural farmers in Ireland. Visiting trial fields: races, films, crop protection. Visiting a factory where the maize seed machines are made. Visiting contractors.
  • Facilitated by province ‘Fryslân’

 

Client:
Private client

Programma studiereis Ierland

Israel vlag

ISRAEL

I – 1980

SITUATION:
Internship as part of world orientation journey.

Nature of the activities:
Investigating:

  • cattle feeding strategies (TMR);
  • milk extraction systems;
  • labor relations;
  • cattle improvement programs.

 

Client:
Private client

ISRAEL

II- 2010

SITUATION:
Organised and supervised field trip for consultants specialized in the agricultural sector.

Nature of the activities:

  • Sketching the opportunities for and threats to Israeli farmers.
  • Orientation on Israeli agricultural market.
  • Many talks with local farmers.

 

Client:
Association of Agricultural Business Consultants

Film:

letland vlag

I – 2012

SITUATION:
Irish manufacturer Samco got a visit from a corn grower from Latvia, who is interested in corn cultivation technology developed by Samco. In addition, the expansion of the Latvian market may be a possibility. Hein-Willem Leeraar has been asked to perform a fact finding mission.

Nature of the activities:

  • Visit Latvian dairy farms
  • Visit cornfields
  • Discussions with livestock farmers
  • Take soil and pit samples
  • Assessment stable climate and ration
  • Performance paw scores
  • Fertilization advice and feed advice based on analyzes of the samples
  • Make contacts with Dutch stakeholders in Latvia

 

Client:
Private

 

Photos:
A Latvia farmer farmily gets advice

IMG_3493

 

IMG_3490

luxemburg flag

LUXEMBURG

I – 2014

SITUATION:
Visit to the European Investment Bank in Luxemburg for a meeting with the division of natural resources and agro-industry. Goal: discussing loan possibilities for investments in Europe and East-Africa.

Nature of activities:

  • Presentation regarding the products of the R&D company;
  • Meeting with board of directors of the patentee.
  • Remarks
  • Reached agreement regarding a following analysis by the European Investment Bank.

 

Client:
R&D company from Ireland.

mali vlag

MALI

I – 2014

SITUATION:
The dairy farm located near the capital city of Bamako has around 300 animals and approximately 300 hectares of land spread out over multiple areas to the north- and southeast of the capital. Also present on the farm are goats, sheep and around 2000 broilers. The farm sells milk in the capital and is member of a cooperation consisting of 120 members. 2500 litres of milk is delivered by members on a daily base. Through an analysis of the nature and activities of the farm a rise in productivity will be realised in order to establish a production line for the production of dairy products with a longer shelve live such as yoghurt.

Nature of activities:

  • Visiting farm (3 locations)
  • Observing farm practices
  • Judgement activities, such as milking technique, feed rations, fertility, stable climate, sales etc.
  • Discussions with the entrepeneur
  • Seminar with farmers from the area

Remarks:
Goals are reachable, highly potential

Client:
PUM

Pictures:
See here

Attachments:
Rapport_Mali 2014

MALI

II – 2016

SITUATION:
Hein-Willem Leeraar was asked by PUM to contribute to a dairy project in Mali. The purpose of this trip was to write a business plan for some expansion financings. The plan was presented to the bank of the entrepreneur in question. PUM supports enterprising entrepreneurs.
From July to September it is the rainy season in Mali. During these months the sowing of maize, maralfalfa and panicum takes place.

Hein-Willem was responsible for writing the business plan. Hein-Willem was traveling alone.


Nature of activities:

  • Writing a business plan for expansion financings; a stable for dairy cattle and two broiler houses
  • Consultation with the bank
  • Visiting colleagues
  • Visiting irrigation Project

 

Client:
PUM

Pictures:
See here

Vlag marokko

MOROCCO I

I – 2018

SITUATION:
Hein-Willem Leeraar was asked by PUM to conduct an advisory mission at four cooperations of dairy farmers in Morocco: cooperation Laatemna, (pronounced: Ladjemna), cooperation Chorouk, cooperation El Awhad and cooperation El Baraka de Skoura M’daz, with respectively 80, 20, 10 and 20 members.
Most farms also have sheep, chickens and other small livestock. The goal of this trip was to give advice aimed at increasing the milk production per cow. April is about the end of the rainy season. First observation (diagnosis), followed by the analysis and finally the advice. Hein-Willem was responsible for writing the report. He traveled by himself.

Nature of activities:

  • Visit dairy farms (10 different locations)
  • Observation of practical conditions
  • Assessment activities such as milking technique, ration, fertility, stable climate, sales, etc.
  • Discussion with the entrepreneurs
  • Mapping the chain structure

 

Comments:
Potential is present

Client:
PUM

peru vlag

PERU

I – 1994

SITUATION:
Organizing and guiding an agricultural-oriented excursion throughout the Netherlands for the Board of Directors of the CIP (International Potato Center), La Molina, Lima

Nature of the activities:

  • Visit to typical Dutch landscapes in the Veluwe and in the Betuwe
  • Visit to Conference Meeting Wageningen

Client:
Private client

Polen vlag

POLAND

I – 2007

SITUATION:
Organizing and guiding a study trip for agricultural consultants in collaboration with the Dutch embassy

Nature of the activities:

  • Attending lectures
  • Orientation on the Polish agricultural market
  • Many talks with local farmers

 

Client:
Association of Agricultural Business Consultants

vlag portugal

PORTUGAL

I – 2011

SITUATION:
Organized and guided a study trip for consultants specialized in the agricultural sector.

Nature of the activities:

  • Visit to: cork plantation, marble quarries, Dutch emigrants
  • Introduction to Portuguese information service

 

Client:
Association of agricultural business advisors

Photos:
Click here for photo album

Saoudi Arabie vlag

SAUDI ARABIA

I – 2014

SITUATION:
A group of extension officers is following a course in extension science in Wageningen. Hence Hein-Willem Leeraar & partners has organized an afternoon study program with different presentations about the agricultural sector in order to improve their skills.

Nature of activities:

  • Presentation by Mr. H.W. Leeraar covering the extension model in The Netherlands;
  • Presentation by Mr. Schuurmans regarding the changing role of a veterinarian at the farm;
  • Presentation by Ms. Dr. Van der Zee covering “global beekeeping”.

 

Client:
Wageningen University Research

Attachments:
Presentation H.W. Leeraar

schotland vlag

SCOTLAND

I – 2012

SITUATION:
Study trip for Agribusiness consultants

Activities:

  • Visit to the Royal Highland Show
  • Visit to the National Farmers Union
  • Visit to the abattoir Scotbeef
  • Reception at the Galloway family
  • Visit to potato seed co-operative
  • Visit to cattle business Galloway

 

Client:
Association of agricultural business advisors

vlag oeganda

UGANDA I

I – 2015

Situation:
Agriterra has asked Hein-Willem Leeraar to contribute to a project for a cooperative of coffee farmers in Uganda. This cooperative is considering investments in their operations. The assignment was to create a ‘bankable’ business plan, in cooperation with a Dutch coffee expert. This coffee expert brought cultivation expertise, and checked the technical indicators. Agriterra often puts duos together on a project.

Nature of activities:

  • Writing a business plan
  • Visiting coffee plantations
  • Understanding the cultivation of coffee (full range)
  • Discussions with the board of the local cooperative about funding

 

Client:
Agriterra

USA vlag

UNITED STATES OF AMERICA

I – 2003

SITUATION:
A Dutch farmer has a dairy farm in the Netherlands as well as in the United States (New Mexico). A Dutch business manager holds the sway. The American business is doing very well, however, strangely enough, profits are low. Hein-Willem Leeraar is asked to find out, on the spot, what could be the reason for the low profits.

Nature of the activities:

  • Fraud investigation
  • Creating financial reports

Comments:
It turned out that the business manager perpetrated fraud with business funds. He was then arrested and forced to pay all the money back.

Client:
Private client

Zweden vlag

SWEDEN

I – 1997

SITUATION:
A Swedish farmer wanted to farm in a ‘environmentally friendly way’. His business consisted of a dairy farm and a campsite. The starting point was to provide for the energy needs himself where possible, for example by generating his own energy and heat. He also wanted to limit the use of nitrogen as much as possible, limit the use of penicillin for cows and have the cows graze outside as often as possible.

Nature of the activities:

  • Carrying out subsidy investigations
  • Listing environmental measures
  • Making financial and economic analyses

Comments:
The Swedish farmer was one of the first farmers who practiced this form of environmentally friendly entrepreneurism in this manner.

Client:
European Union

 

SWEDEN

II – 2009

SITUATION:
Organized and guided a study trip for consultants specialized in the agricultural sector.

Nature of the activities:

  • Sketching the threats and opportunities for Swedish farmers
  • Orientation on the Swedish agricultural market
  • Many personal meetings with local farmers

 

Client:
Association of Agricultural Business Consultants

zweden_2009_01

zweden_2009_02

Wereldbank

THE WORLD BANK

Pre-feasibility study leads to recommendation RECS International Inc!

Letter of recommandation_1

August 2009 – Wataru Yamamoto, projectleader of the pre-feasibility study which Hein-Willem Leeraar lead, was impressed by the  contribution of Hein-Willem Leeraar to the project, that het wrote a spcial letter of recommendation.  Read the letter!


I – 2009

SITUATION:
The World Bank wishes to give participants in the agrarian production chain in the Third World insight into or raise awareness of the certification system of environmentally friendly or biologically produced meat.

Nature of the activities:

  • Describing the Dutch certification system
  • Describing the history of the certification system
  • Developing and carrying out a survey among Dutch consumers

 

Client:
The World Bank

Landen HWL